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    Nooch Puffs

    Regular price $8.50
    Regular price Sale price $8.50
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    Dog approved

    Jiminy’s new Nooch Puffs are an exciting new form with a mouth feel that dogs love – crunchy yet melts in mouth! These delicious puffs are made with simple, recognizable ingredients including crickets for a protein boost! Not only are they delicious, but the light, airy, crunchy texture makes them fun to eat. Flavored with Nooch! Haven’t heard of Nooch? Well, it’s a nickname for nutritional yeast, the vegan’s cheese alternative. We love it because it delivers a cheesy taste but without the dairy. More sustainable and delicious!


    Guaranteed Analysis:

    CRUDE PROTEIN 22% min
    CRUDE FAT 10% min
    CRUDE FIBER 3.5% max
    MOISTURE 4% max

    Caloric Content:
    2 kcal/treat

    • Low Calorie – under 2 calories per treat
    • Simple, recognizable ingredients including Corn Meal, Lentil, Fava Bean, Rice Flour, Crickets, Sunflower Oil, Nutritional Yeast
    • Human Grade - share the experience with your pooch!
    • Each 4.2 oz bag contains about 100 treats for plenty of puffy goodness

    Corn Meal, Lentil, Fava Bean, Rice Flour, Crickets, Sunflower Oil, Dried Yeast Extract

    Your dog will jump for Jiminy's

    • Light, airy and crunchy texture
    • Under 2 calories per treat
    • Human Grade (share the experience with your pooch!)
    • About 100 treats per bag for plenty of puffy goodness

    Why Crickets?




    Great for food sensitivities




    Crickets are an amazing and complete protein source with all of the essential amino acids that you find in other animal proteins. The protein itself (without additives) meets AAFCO requirements for dogs. Cricket protein contains 3x more protein than beef and 2x more iron than spinach!


    Crickets, like other insects, contain fibers, such as chitin, that are different from the dietary fiber found in foods like fruits and vegetables. Fiber serves as a microbial food source and some fiber types promote the growth of beneficial bacteria, also known as probiotics. Jiminy’s partnered with Animal-Biome to study the impact of cricket protein on the dog’s gut. And great news – cricket protein supports a healthy, balanced level of gut bacteria diversity (gut microbiome) in dogs. It’s pre-biotic!


    Digestibility refers to the relative amount of nutrients within the diet that become available to the body after digestion and absorption. Both cricket and grubs score above 80 in digestibility studies with dogs – that qualifies these proteins as “high-quality protein” for the dogs.

    Great for food sensitivities

    Beef, chicken, lamb, soy and even fish are the most common ingredients that trigger dog allergies.  Insect protein is an alternative protein for the dogs and we haven’t seen dogs exhibiting allergies to this protein.  In fact, veterinarians are already using Jiminy’s in elimination diets (eliminating all known allergens to try to determine what the actual allergy is) because insect protein is not an allergen.


    Insect protein is truly a sustainable protein source. Better land use and feed conversion. In addition, less water and almost no greenhouse gases. If you take a dog who is eating a chicken-based diet and switch to an insect based diet, we save 480,000 gallons of water per year.


    We say humane because of the way that the crickets are raised, the amount of their natural life lived and the way they’re harvested. Crickets are naturally a swarming species, and like being in a dark, warm place. They’re raised in cricket condos (inside barns) which allow the crickets to live in a way as close as possible to how they would live in the natural world. They are free to hop from feed station to feed station, and can burrow deep into the condos if they choose. Harvesting time comes near the end of their natural life cycle – which is approximately 6 weeks. 

    Sev's favorite

    "They’re under 2 calories per treat in a fairly large treat, which makes them a perfect treat for training on grass."

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    Customer Reviews

    Based on 6 reviews
    Crazy about these!

    All three of my big dogs have loved these treats! I enjoy giving them because I can give them quite a few without it being a big calorie hit, but they get so much pleasure out of catching them & crunching them! We make treat time with nooch puffs lots of fun. When they hear a crinkly bag, they get really excited, and so bummed when they learn it’s something for me & not nooch. Get these for your pups - they’re fun to give & really good for them (but they don’t have to know that).

    A crunchy favorite!

    Our dogs love a good crunchy treat, and these are just that without the hardness of a biscuit!

    Melissa Glauber
    Favorite crispy treat

    My dogs are a little older and have trouble with hard or crunchy treats. But these treats are perfect to let them have a little crunch without being too hard on their mouths. They already love cheese balls for treats and training, and these are the perfect healthier alternative. I have to have some on hand at all times.

    Puffs Great!

    My Xolo has few teeth. Front teeth and molars. He can’t get enough of them. Actually all the softs are fabulous. Thank You

    Christine Quinones

    My dog absolutely loves her “Noochies”!!!